Photon Sports welcomes former Crystal Palace player Will Hoare to boost its UK market presence

Photon Sports, a leading company in the field of sports performance analysis, is delighted to announce the recruitment of former Crystal Palace and Skellefteå FF player Will Hoare as part of its successful expansion in the European market. Will Hoare will join the Customer Relations team and help more UK clubs discover the benefits of Photon Sports’ unique tools for tracking and analysing players’ performance.

Will is a great asset for our team. He knows the needs and challenges of elite football and how Photon Sports can help coaches and players to optimise their training

– Anders Tånger, CEO

“I’m thrilled to be part of Photon Sports. As a professional footballer, I’ve seen many tracking systems, but none of them compare to Photon Sports. It’s reliable, easy to set up and work with, and provides accurate and objective data on speed, agility, power and explosiveness. I’m sure UK teams will love it and see the results”, said Will Hoare.

Will Hoare brings a unique background from elite football with a clear understanding of the advantages of Photon Sports’ system and the benefits of systematically tracking and following up on performance. He started his career in the successful Premier League club Crystal Palace, then moved to Swedish Skellefteå FF in 2019, where he played and was an assistant coach for the Swedish elite team. He also has experience as a recruiter.

Anders Tånger, CEO of Photon Sports, is excited about the new addition:

“Will is a great asset for our team. He knows the needs and challenges of elite football and how Photon Sports can help coaches and players to optimise their training, prevent injuries and improve their performance. With him on board, we are ready to grow our presence in the UK market and help more clubs and players to take the next step in their development.”

Photon Sports uses a unique 3D-camera and advanced sensors to track and analyse athletes’ performance using next generation physical tests. The system is easy to use and provides instant feedback and insights. Photon Sports works with a number of prominent Swedish football teams, as well as established European teams such as Bayer 04 Leverkusen, Club Brugge and the leading German handball team THW Kiel.

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